What factors influence the price of LED displays?
Pixel pitch (pixel density)
Definition: Center-to-center distance between adjacent LED beads (P2.5/P3/P4…), the smaller the distance, the more expensive it is.
Example: Indoor P1.25 ≈ $1212–$1818/㎡; P2.5 ≈ $454–$757/㎡; P5 ≈ $227–$378/㎡.
LED beads and chips
SMD (mainstream): Moderate cost.
COB: 20%–30% more expensive than SMD, seamless, dustproof, and superior close-up image quality.
GOB: Outdoor waterproof adhesive layer, approximately 20% more expensive.
Packaging materials: gold wire > copper wire > iron wire, with a price difference of about 10%–20%.
Driver IC
High refresh rate ICs (3840Hz) are about 20% more expensive than regular refresh rate ICs (1920Hz) to avoid moiré patterns in photos.
Usage Environment
Indoor: Brightness 800–1500 nits, IP30–IP40, lightweight and inexpensive.
Outdoor: Brightness 5000–8000 nits+, IP65/IP66, waterproof, heat dissipation and wind resistance, 50%–100% more expensive than indoor models of the same specifications.
After-sales service
Service is the most overlooked factor influencing the price of LED displays, even among customers and industry professionals. Service is invisible and intangible, yet it is essential. Ensuring the performance and lifespan of LED electronic displays is indispensable, and service is based on reasonable interests.
Regardless of the company or product, without good service, customers will likely not use the product. Service attitude influences customer purchasing decisions. Therefore, regardless of the industry, we all need a good service team to actively meet customer needs.